本站原创Abstract4-6
摘要6-9
Chapter One Introduction9-12
1.1 Research Background9-10
1.2 Research Aim10
1.3 Framework of This Thesis10-12
Chapter Two Literature Review12-25
2.1 Genesis and Development of Appraisal System12-18
2.2 Two Classical Intercultural Models18-23
2.2.1 Hofstede’s Cultural Dimensions19-22
2.2.2 Hall’s High/ Low Context22-23
2.3 Previous Studies on Recruitment Advertisements23-25
Chapter Three Research Design25-33
3.1 Research Instrument25-26
3.2 Research Questions26
3.3 Data Collection26-27
3.4 Research Procedure27-33
Chapter Four Data Analysis and Discussion33-54
4.1 Similar Features Found in Engpsh and Chinese Samples33-40
4.1.1 Similarities in Attitude System34-38
4.1.2 Similarities in Engagement System38-40
4.1.3 Similarities in Graduation System40
4.2 Different Features Found in Engpsh and Chinese Samples40-44
4.2.1 Differences in Attitude System41-42
4.2.2 Differences in Engagement System42-43
4.2.3 Differences in Graduation System43-44
4.3 Intercultural Interpretations for Differences44-54
4.3.1 Collectivi/ Individuap44-47
4.3.2 High/ Low Uncertainty Avoidance47-48
4.3.3 Long-/ Short-term Orientation48-49
4.3.4 High/ Low Context49-54
Chapter Five Conclusion54-58
5.1 Major Findings in This Study54-56
5.2 Research Significance56-57
5.3 Limitations and Suggestions for Future Study57-58
Appendix Ⅰ Engpsh Sample Sources58-61
Appendix Ⅱ Chinese Sample Sources61-64
References64-69
Acknowledgments69